It is useful to put this quantitative data into graphs because it is a clear way of showing the results. The results can be easily compared and the views of the respondents can be shown easily.
These results will heavily influence our final product. This is because they were filled out by the target audience and so will be likely to want to watch the same and enjoy films of similar nature. This is why their responses are important because if we are to use this as a commodity, they will be the one buying it and so will want something they will like.

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